The Police Service of Northern Ireland has re-launched a Facebook campaign to raise awareness of ‘One Punch’ attacks.
The campaign, which is aimed at young males aged between 18–25, will run during July and highlights the risks of getting involved in an argument or fight which could ultimately lead to serious injury or death.
When young males within the target group log onto Facebook, the One Punch image will appear and when clicked will take them to the PSNI webpage where they can access further information on the campaign.
Speaking of the One Punch initiative, Chief Inspector Nicky Thompson said: “Our figures show that since 2004, 20 people have died as a result of One Punch attacks and many more have been seriously injured. With just One Punch, lives have been destroyed and families’ lives have been wrecked.
“The majority of these incidents are fuelled by alcohol and can have a devastating impact on the victim and their family. The offender will likely face a murder or manslaughter charge and have a criminal record for the rest of their life. This type of conviction also imposes restrictions on their ability to travel.
“Raising awareness of One Punch is timely as most students and young people are now off for Summer Break, it is a busy time socially for people – our message is to enjoy their night out, but more importantly – to stay safe,” Chief Inspector Thompson concluded.